We are proud to introduce our third Los Angeles Times Opinion Blog, Bit Player, written by the incomparable Jon Healey. Jon is an editorial writer at the Times who pens most editorials on the subjects of business, entertainment and technology. His knowledge in these areas is encyclopedic, and his blog is bound to be an entertaining and enlightening read.

Jon starts by writing about Sony BMG and the Times' entertainment poll series, which has been running this week. We hope you will go and take a look!